by Angela. | Jan 4, 2021 | Behind the Scenes, Integrated Marketing, Marketing Tips
United Kingdom, 2020 – LUXlife magazine announces the winners of the 2020 Food & Drink Awards. This year has been the harbinger of challenge, and perhaps no more so than for the hospitality industries. Simple things, such as having food traffic, have been far from...
by Angela. | Dec 21, 2020 | Digital Marketing, Integrated Marketing, Marketing Tips
After a whirlwind of a year called 2020, predicting trends and preparing a forecast for the year to come may seem redundant. Who would have thought that one virus would cause the entire world to come to a standstill, disrupting areas of the economy, healthcare,...
by Angela. | Dec 7, 2020 | Behind the Scenes, Digital Marketing, Integrated Marketing, Marketing Tips
One of the keys to making your brand successful is having a great marketing strategy. Improving your business’ brand recognition can get hefty, but what are advertising agencies for? With the help of these creative and brilliant minds, you’ll get to market your...
by Angela. | Oct 21, 2020 | Behind the Scenes, Integrated Marketing
Tam Jai International Co. Limited raises temperatures in its first foray outside Hong Kong with the launch of TamJai SamGor Mixian (“SamGor”) in Singapore. The Michelin-approved, award-winning household noodle brand from Hong Kong adds on to its 66 native outlets to...
by Angela. | Oct 19, 2020 | Behind the Scenes, Integrated Marketing
Happy Cup opened their first outlet in Singapore in 1996, making their mark with 45 stores opening in quick succession at the turn of the century. At the height of the bubble tea fame in the first few years of the millennia, there was a bubble tea shop at almost every...
by Angela. | Oct 16, 2020 | Behind the Scenes, Integrated Marketing
Grandma huddles over a giant seasoned wok with a metallic ladle which she wields with a wizened hand. The fragrant aroma that perfumes the air is not of her home-cooked dishes but a viscous mixture of plump tapioca pearls which she stirs with effort, and with love....
