by Angela. | May 10, 2020 | Digital Marketing, Integrated Marketing, Marketing Tips
Have you heard of the term “Integrated Marketing”? If you are not really sure what it means, should you be worried? The digital era has heralded new tools, new platforms and new digital marketing tactics that probably did not even exist 5 years ago. Integrated...
by Belinda. | Apr 12, 2020 | Behind the Scenes, Integrated Marketing, Marketing Tips
Her job is never done. Being a mum is like no other job in the world. It is motivated by pure and unwavering love, thankless yet effortful. We owe them so much, but often, they feel unappreciated or under-appreciated. Brands can play their part to come up with...
by Belinda. | Mar 8, 2020 | Behind the Scenes, Marketing Tips
Today’s International Women’s Day, or “womENCE”, as we like to call it at ENCE Marketing! Over our 12 years in business, we have seen so many women enter, take charge and rise up the ranks to become influential leaders who have shaped ENCE Marketing into what it is...
by Belinda. | Feb 13, 2020 | Digital Marketing, Integrated Marketing, Marketing Tips
Digital marketing has transformed the way modern consumers make buying decisions. Retail businesses today cannot stay ahead of the curve without a solid and forward-thinking digital marketing strategy in place. Let’s try to understand how digital marketing for...
by Belinda. | Feb 13, 2020 | Behind the Scenes, Integrated Marketing, Marketing Tips
As a marketing agency, Chinese New Year makes us all excited! We love the majestic lion dance ceremonies that herald in more luck and wealth for everyone with the New Year, we love our yummy festive goodies – and most of all, we love how the season brings with it a...
by Belinda. | Feb 13, 2020 | Integrated Marketing, Marketing Tips
Marketing will always be relevant. However, in today’s increasingly complex and competitive market where traditional marketing models have broken down and the growth of data is accelerating at a breakneck speed which brings about rampant fragmentation, marketers have...